Freelance SEO Consultant India

Heatmaps imagine the rivulet of visitors on your website – click wise performance of hot and cold click zones. A visual heatmap of wherever visitors click on web page is not just a stunning way of looking at your traffic and their activities, but it gives an analysis of your site that you just cannot get any other way. With one easy glance, you can instantly form impressions of what you’ve done correctly, and what you’ve done incorrect placement of content, images, banner etc.

Reasons to use Heatmaps:

• Optimize link & advert position.
• Decrease shopping cart abandonment.
• Maximize conversions of online forms.
• Predict how visitors will use your site in the future.
• Simplify web usability testing.

It will improve web usability, conversions and revenue. In this post I have listed 3 solutions that may supply your heatmap analytics needs, with each one having its own unique uses. You will learn how to use these services or tools (with their demo video), why you should use them.

CrazyEgg

CrazyEgg offers you a quick and easy way to test design elements, find the most popular parts of a web page, where links work best, and which areas visitors are avoiding. One of a number of applications that use heatmap technology to communicate to developers where they are hitting the mark and where they need to tweak.

Features:

• Testing - Create tests to figure out what people are doing on your website.
• Heatmap - A picture of where people clicked on your site.
• Live Reporting – Live reporting updates your reports instantly.
• Report sharing – Create users and give them customized read-only reports.
• Overlay - Learn more about each element on your page.
• Instant Notifications – RSS and Email notifications.
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The latest keyword research tool (Beta Version) added in Wordze toolset is Free Adwords Search Tool

Wordze is a keyword research tool that is designed to give users the ability to dig deep into the keyword universe that people search for everyday on search engines like Google, Yahoo, MSN Search, and AOL.

New Adwords Search Tool allows you to search the ads in Google Adwords. Simply type in a keyword or a domain and pull up the ads that match your keyword or domain search and see the ad title, ad body, domain, position, average price per click, and more.
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One of my client have a Newsletter Signup Form; when users filled the fields and click the Submit Button the “thank you” message displays in the same page.

I want to track a click on a Submit Button of Newsletter Signup Form as a goal in Google Analytics. After bit research on that topic I learn that it can only be done by Event Tracking is a feature of Google Analytics. Idea is to track the submit event (onSubmit=) of the form.

First let understand about event tracking. Event Tracking is a feature of Google Analytics you use to track different actions visitors take on your website, such as clicking a button or downloading a file.

It is useful for tracking actions on your website that don’t take the user to a new page [such as clicking play on a video player OR display thanks message on same page after submit button click (as per my client's case) ].
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